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• As we step into 2024, Salesforce Trends reflect new technology, AI integration, data security, and industry-specific solutions shaping customer relationship management.
• This year’s updates empower businesses to provide exceptional customer experiences and elevate operational efficiency.
• Here are the top Salesforce trends for 2024 to watch for success in today’s competitive landscape.
• A prominent Salesforce trend for 2024 is the deeper integration of AI through Einstein GPT, Salesforce’s generative AI that powers predictive insights, personalized recommendations, and advanced analytics.
• Einstein GPT enables teams to respond dynamically to customer needs by automating responses, making data-backed decisions, and delivering insights that predict future customer behaviors.